Digital Marketing Using Meta

Mode: Online (Live Classes in Tamil)

Platform: Open Skools Academy

Class Duration: 1 Hour/day

Total Duration: 30 Hours/ 1 month

COURSE OVERVIEW

Digital Marketing using Meta is a practical, beginner-friendly course designed to help learners promote businesses using Facebook, Instagram, and Meta Ads Manager. The course focuses on real-time ad creation, audience targeting, content strategy, and campaign optimization, enabling learners to run effective social media marketing campaigns.

LEARNING OBJECTIVES

Understand the basics of digital marketing and Meta platforms
Create and optimize Facebook & Instagram business pages
Develop content strategies for social media growth
Set up and manage Meta Ads Manager
Create paid ad campaigns for reach, leads, and sales
Identify and target the right audience
Design ad creatives using Canva
Analyze ad performance using Meta insights
Optimize campaigns to improve results
Execute a real-world Meta ad campaign

MODULE OVERVIEW

MODULE	TOPIC	KEY CONCEPTS	ACTIVITIES / DEMO
1	Introduction to Digital Marketing	Online marketing basics, Meta ecosystem	Overview discussion
2	Meta Platforms Overview	Facebook, Instagram, WhatsApp	Platform exploration
3	Business Page Setup	FB & IG business accounts	Page creation
4	Content Strategy	Posts, reels, hashtags	Content planning
5	Organic Marketing	Growth techniques, engagement	Posting practice
6	Meta Ads Manager	Campaign structure	Ads Manager walkthrough
7	Campaign Objectives	Awareness, leads, conversions	Objective selection
8	Audience Targeting	Demographics, interests	Target audience setup
9	Ad Creatives	Images, videos, copywriting	Ad creative design
10	Budget & Scheduling	Bidding, ad budget	Budget setup
11	Analytics & Optimization	Insights, A/B testing	Performance analysis
12	Live Campaign / Mini Project	Real-time campaign execution	Final project

TEACHING METHODOLOGY

Short, concept-focused lessons
Real-time coding demos for each concept
Mini tasks and coding exercises after each module
One final project integrating all topics
Visual explanation slides with annotations

ASSESSMENT & FEEDBACK

CERTIFICATION

Learners who successfully complete all modules and the final live campaign project will receive a “Certificate in Digital Marketing using Meta” from Open Skools.

Course Fee & Enrollment Details

Transparent pricing with flexible payment options. Learn professional Digital Marketing Using Meta through live, hands-on training at OpenSkools.

9,999 ₹ 2,999 only

/ Full Course

No hidden charges

Live practical sessions

Limited seats per batch

Affordable student pricing

Certificate upon completion

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Pay Fees After Enrollment

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Apply for Digital Marketing Using Meta Course

Apply now to join the Digital Marketing Using Meta course at OpenSkools and build essential workplace skills through hands-on practice and real-world tasks.

How to Apply

1️⃣ Submit application
2️⃣ Attend demo / counselling
3️⃣ Confirm admission